Email Automation for E-commerce: How AI Handles Customer Inquiries 24/7
Learn how online stores use AI email assistants to handle order questions, refund requests, and shipping inquiries around the clock.
For e-commerce businesses, email is the #1 customer support channel. And the most common questions — "Where's my order?", "How do I return this?", "Is this in stock?" — are perfectly suited for AI automation.
The e-commerce email problem
Online stores receive a predictable pattern of emails: 40% order status inquiries, 25% return/refund requests, 15% product questions, and 20% everything else. The first three categories are highly automatable because the answers depend on structured data (order status, return policy, inventory).
How CXassist handles it
When connected to Shopify and Stripe, CXassist can:
- Look up a customer's order status and include tracking info in the reply
- Check if an item is eligible for return based on your return policy
- Reference product details from your training data
- Escalate complex complaints to your team via Slack notification
Real results
E-commerce teams using CXassist report 70% fewer manual email replies, 90% faster first response times, and consistent 4.5+ star customer satisfaction — because customers get instant, accurate answers at 2 AM on a Sunday.
Setting it up
- Connect your email account (Gmail or Outlook)
- Train CXassist with your product catalog, FAQ, and return policy
- Connect Shopify for order context
- Start in Draft mode for a week, then enable Auto-send for routine categories